Media Playground 2010: "Mobile internet to surpass desktop internet"
3 June 2010 by
"Mobile internet will surpass desktop internet within the next 5 years," predicts Nikki Mendonça, president, EMEA, OMD, at MediaTel Group's Media Playground 2010.
Speaking on the Mobile Advertising panel, Mendonça said mobile internet is very exciting but agencies "need to make it easier to buy".
