Media Playground 2010 Agenda
Thursday 3rd June
| 9.00 onwards | Registration, Exhibition and Networking | |
| 9.30 - 10.40 | Mobile Advertising seminar | |
| Chair | Torin Douglas, BBC Media Correspondent | |
| Panel | Shan Henderson, Head of Sales, O2 Media Jason Barrett, Mobile Agency Sales Director, Unanimis John Tigg, Head of Mobile, Yahoo! UK&I Daniel Rosen, Head of Mobile, AKQA Nikki Mendonça, President, EMEA, OMD |
|
| 10.40 - 11.25 | The Big Digital Debate | |
| Chair | Torin Douglas, BBC Media Correspondent | |
| Panel | Lisa Rokny, Head of Digital Commercial Development, CBS Outdoor Mark Cross, Communications Planning Officer, COI Andrew Walmsley, Investor, non-executive, columnist and founder of i-level |
|
| 11.25 - 12.00 | Exhibition and Networking | |
| 12.00 - 13.00 | Targeting Technology seminar | |
| Chair | Torin Douglas, BBC Media Correspondent | |
| Panel | John Snyder, CEO, Grapeshot Christian Elsner, Vice President Sales, nugg.ad Roger Williams, International Marketing Director, AudienceScience Paul Frampton, Managing Director, Media Contacts & MPG |
|
| 13.00 - 14.00 | Lunch, Exhibition and Networking | |
| 14.00 - 15.30 | Broadcast in a multi-platform world seminar | |
| Keynote by Richard Bullwinkle, Chief Evangelist, Rovi Europe | ||
| Introductory Research presentation by Liz McMahon, Director, Kantar Media | ||
| Chair | William Cooper, Owner, informitv | |
| Panel | Richard Bullwinkle, Chief Evangelist, Rovi Europe Anna Bateson, Marketing Director for Media & Platforms EMEA, YouTube Michael Beecroft, Digital Trading Director, Mediaedge:CIA Lesley MacKenzie, Group Digital Officer, LOVEFILM Ben Williams, Head of Advertising, SeeSaw |
|
| 15.30 - 16.00 | Exhibition and Networking | |
| 16.00 - 17.15 | Social Media and Gaming seminar | |
| Keynote "How the Virtual Currency model is changing online advertising" by John Cole, Managing Director UK, Adknowledge Inc. | ||
| Introductory Research presentation by Brad Little, VP Buzzmetrics, The Nielsen Company | ||
| Chair | Alex Miller, Head of Jam | |
| Panel | John Cole, Managing Director, Adknowledge UK Adam Yates, Director, Advertising Sales, EMEA, WildTangent James Cornish, Group Head, Fox Interactive Media Gilles Storme, Head of Sales EMEA, RockYou |
|
| 17.15 - 18.30 | Drinks and Networking in the Terrace Bar | |
Get Involved
The next Media Playground will be 9th June 2011. For more info,
or call 020 7439 7575.
or call 020 7439 7575.
